K18 | TripleBright™ Oxidation Defense Purple Shampoo

A purple foaming shampoo with triple action that helps remove accumulated metals and minerals, neutralize unwanted yellow and brassy tones, and protect lightened hair color from their return. It is designed for blonde, highlighted, and lightened hair of all types and textures.

Ionic detox helps remove hard-water buildup that can affect hair tone. Precision Violet technology then balances unwanted warm tones without purple staining or over-toning. A protective biopolymer helps limit the re-deposition of metals and minerals during washing, keeping blonde tones cleaner and brighter for longer.

Why you'll love it

• helps remove metals and minerals deposited by hard water
• neutralizes yellow and brassy tones without over-toning
• does not leave purple stains when used as directed
• contributes to a more even, brighter blonde tone
• helps prevent minerals from redepositing during washing
• foaming texture allows for precise, even application

Product type: Purple foaming shampoo for neutralizing unwanted warm tones
Hair type: Blonde, highlighted, and lightened hair of all types and textures
Effect: Detoxifies mineral buildup, neutralizes and protects hair tone
Volume: 125 ml